VictorInox Travel Campaign by Dfrost
For the launch of the limited collection of class Swiss Army knives, the display window was transformed into a “world” full of colour.
The concept is dominated by the diversity of the colourful Swiss Army knives and the country-specific sights shown on the products which were arranged in a circular pattern. The highlight is an outsize Swiss Army knife that draws the focus to the limited editions arranged beside it.
The window was additionally highlighted on the occasion of the Royal Academy anniversary.
Swiss Army, knives, Travel Campaign, Dfrost, window design, retail window concept, shop window design, visual merchandising, victor inxo, window props, amenajare vitrine, concept amenajare vitrina, design vitrine, decoratiuni vitrine magazin, design pentru vitrine magazin
