Run Colors store concept by mode:lina
Encouraged by their successful Warsaw-based store and internet store â€“ owners of RunColors decided to show their offer of limited series of Nike, Adidas, New Balance shoes to citizens of PoznaÅ„.Designers created a concept for their new store in Stary Browar shopping centre as a space with strong connection to recognizable RunColors name and logo â€“ â€žrunning colorsâ€ theme.
Shoelace â€“ a feature distinctive for the brand - inspired mode:lina designers to create a dynamic and multicolour installation made of colorful ropes that remind of shoelaces. Their prismatic shape refers to a fast movement of a runner â€“ colorful lines bounce from one wall to another also merging into floor space.
Dark grey walls make a great background for a wide range of shoes in different colours as well as coloful rope installation. Store interior is furnished with dark grey painted antiques â€“ it is an echo of Warsaw-based shop. Massive old furniture with tiny colorful touches makes a good counterpoint for light rope installation.
PROJECT: Run Colors
DESIGN BY: Architectural Studio mode:lina architekci
DESIGN TEAM: PaweÅ‚ Garus, Jerzy WoÅºniak, Kinga Kin, Agnieszka Owsiany
STATUS: Completed (October 2013)
AREA: 110 m2
PHOTOS: Marcin Ratajczak
Nike, Adidas, New Balance shoes, mode:lina