Messika flagship store LA
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Published in: February 15 2025 /
The pieces are beautiful and delicate, yet powerful. Messika is an iconic jewelry brand worn by celebrities like Rhianna, Penelope Cruz, and even Serena Williams during her training session. Valerie Messika, founder of the brand, created the trend of “everyday diamonds.” Much of Valérie’s inspiration comes from art, playing with a Calder sculpture in her father's office, absorbing from his collection various details of line, movement, color, composition, which have shaped her overall sense of form and proportion. I got the opportunity to chat with Valarie and try on some of the most gorgeous.
I’m so excited because I can smell that the Americans in this area love jewelry. But they want something easy to wear, cool and light. This is the Messika philosophy; bringing a coolness to wearing jewelry that is very fine and delicate. The workmanship and quality of the diamond is the top, but it’s cool. You can enjoy it and wear it everyday or on a big occasion. You can mix it with a casual or sophisticated style.
Messika, flagship, store, LA, retail design, visual merchandising