Magnum Ice Cream at Selfridges
Magnum Ice Cream is busy celebrating its 25th birthday this year in grand style. Few weeks ago they announced a collaboration with Dolce & Gabbana to create a special designer ice cream, and now itâ€™s the turn of Selfridges.
As part of Selfridgesâ€™ summer food campaign called Meet the Makers, ice cream maker will launch â€œMake My Magnum Barâ€ on June 30th at Selfridges Concept Store in the Wonder Room in Londonâ€™s Oxford Street.
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