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Burberry flagship store - London

Location: London
Made by: -
Published in: July 18 2023 / Fashion Stores
Following endless months of renovations, Burberrys flagship store on Londons highly prestigious New Bond Street has reopened its doors. Needless to say, the revamped premises are very much a design statement which signals the tenure of newly installed creative director Daniel Lee. The store measures no less than 2,044 sqm. (22,000 sq.ft.) spread across three floors of a building which will also accommodate the upcoming five-star St. Regis hotel. The thorough redevelopment also resulted in a new double-height faade. Open and airy, the all-white interior sees a series of different settings, each one dedicated to a product range of Burberrys extensive mens and womens collections.

Although largely understated, featuring compatible volumes, the flagship store sees striking elements, such as a black & white checkered floor section and matching staircase, opulent brass finishings, and ceiling graphics that mimic the iconic Burberry check which add a playful touch. Almost every store section comes with an inviting seating section where shoppers can sit back in between power shopping sprees. Also to be found on the premises is a V.I.P. area. The new Burberry flagship store sets a new retail standard for the luxury brand, and it doesnt come as a surprise that given its stature, it stocks the brands full range of womens and mens apparel, accessories, bags, shoes, eyewear and jewellery pieces.
Burberry flagship store - London, flagship store, designer store, retail shop design, men clothing, women clothing store,

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