This is a review article, all the identification details, designer name and source of the article are mentioned in the up-right corner.
07.05.2018 Drugstores / Optics

NEUBAU EYEWEAR STORE BY DFROST

Milan
Made by:
DFROST
dfrost

For the neubau eyewear brand, sustainability is the decisive vision for their trade fair design at the MIDO trade fair. A natural, green shell framing the exhibition stand and attracting the attention of the audience is complemented by laterally placed highlight showcases that serve the product presentation.

Innovative and at the same time versatile presentation areas open up to the visitor inside the booth. The use of wood for the framework, or the approximately 900 carefully selected plant species in lush green, which have been decoratively placed, take up the vision of the young brand.

Neubau eyewear store by Dfrost

The green oasis with urban flair presents in the interior a Heritage Wall, which shows the history of the brand in a creative and vivid way. In the specially created gallery, the exclusive eyewear collection is staged. The exhibition stand is a get-together platform that focuses on the range of eyewear and creates a feel-good atmosphere. The visitors are invited to linger and enjoy the raised lounge as well as the bar area.

Neubau eyewear store by Dfrost

Neubau eyewear store by Dfrost

Neubau eyewear store by Dfrost

Neubau eyewear store by Dfrost

Neubau eyewear store by Dfrost

Neubau eyewear store by Dfrost

Neubau eyewear store by Dfrost

Neubau eyewear store by Dfrost

Neubau, Eyewear Store, Dfrost, Dfrost Germany, Neubau Milano, Mido Trade Fair, Amenajare Magazin Optica, Lush Green, Plante In Magazin, Pereti Verzi,